UnitedGrey

UnitedGrey

UnitedGrey UnitedGrey

We create together with extraordinary individuals contemporary stories, shaping brands through strategy and design; passionate freaks who have the necessary gumption to initiate something great.
BASECAST™

The typographic symbol created acts like a transubstantiation of the notion by French philosopher and psychologist Marc-Alain Descamps: “Fashion is often related and associated with our passions, our longings, our sins”; hence the use of the cross in this logotype.

Base-Cast is an Australian fashion magazine built by a community of highly talented creatives.

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BASECAST™
#artdirection #logotype #publication